Comply with Amazon’s policies: Amazon has strict policies that must be followed by all sellers, including policies on product safety, product listing information, product images, and shipping. Make sure you understand and follow these policies to avoid suspension.
Complying with Amazon’s policies is the most important step to avoid suspension. Here are more details on each of the steps to avoid suspension:
Comply with Amazon’s policies:
Read and understand all of Amazon’s selling policies and guidelines, including the Operating Agreement, Product Listing Policy, and other relevant policies.
Make sure that your product listings are accurate, complete, and in compliance with Amazon’s product listing guidelines.
Ensure that your products meet Amazon’s product safety requirements, and provide all required product safety documentation.
Make sure that your product images are clear, accurate, and in compliance with Amazon’s image guidelines.
Follow Amazon’s guidelines for product labeling and packaging, and ensure that your products are properly packaged for shipment.
Maintain high product and customer service standards:
Provide accurate and detailed product information, including product title, description, and images.
Manage your inventory carefully to avoid overstocking, stockouts, and other fulfillment problems.
Offer prompt and helpful customer service, and resolve any customer complaints or issues promptly.
Take steps to avoid negative feedback and return requests, such as providing clear product information, accurate shipping estimates, and prompt and courteous customer service.
Monitor order cancellations and feedback:
Regularly check your order cancellations and feedback, and address any negative feedback or complaints.
Respond to any customer inquiries in a timely and professional manner, and resolve any issues as quickly as possible.
Take steps to prevent negative feedback and return requests, such as providing clear product information, accurate shipping estimates, and prompt and courteous customer service.
Monitor your account performance metrics:
Pay close attention to key performance metrics, such as order defect rate and pre-fulfillment cancel rate.
Take steps to improve these metrics, such as providing clear product information, accurate shipping estimates, and prompt and courteous customer service.
Monitor your performance metrics regularly, and take action to improve your metrics if they start to decline.
Authenticate your products:
If you are selling products under a brand name, make sure that you have obtained Amazon’s permission to sell these products.
Register your brand through Amazon’s Brand Registry program, or apply to sell through their Project Zero program.
Provide all required authentication documentation and information, and ensure that your products are authentic and in compliance with Amazon’s policies.
Cooperate with Amazon during investigations:
If Amazon contacts you regarding an investigation, respond promptly and professionally, and provide all the information they request.
Be transparent and cooperative throughout the process, and demonstrate your commitment to following Amazon’s policies and maintaining a high level of customer service.
Take any necessary corrective actions promptly, and provide Amazon with evidence of your compliance.